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Announcing MarkLogic 5

By on Nov 1, 2011 in Brand and Identity Design, Loud Dog News, Loud Dog Projects

Congratulations to MarkLogic on the latest and greatest release of MarkLogic Server, MarkLogic 5.

Loud Dog worked with MarkLogic’s marketing team to quickly concept, storyboard, and animate a short video accompanying the product announcement. We feel lucky to be working with one of the true pioneers in the “Big Data” movement and look forward to supporting their continued growth and success.

Here are a few stills from the video, which you can find for a limited time on the homepage.

The video plays with spatial relationships between typography and graphic elements by juxtaposing very small elements in a very large space. The camera zooms in and out of these spaces to illustrate the ideas of finding your data in a complex matrix and being able to easily scale huge datasets with confidence.

Flash Frame - MarkLogic 5 Logo

Flash Frame - Manage Complexity

Flash Frame - Confidence at Scale

Flash Frame - 5 of icons

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